Penny stocks: here’s 1 to buy, and 1 to avoid!

Penny stocks can be risky, but they could also offer high returns if my research is correct. Here are two I think have differing prospects.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

British Pennies on a Pound Note

Image source: Getty Images

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

I’ve been looking at penny stocks for my portfolio. Sometimes they can be higher-risk investments that are more volatile than larger companies. But I’d always consider investing in penny stocks — as long as I research the companies concerned — because the return potential can be huge.

Here are two penny stocks I’ve been considering this month.

A penny stock to buy

I’ve been looking at Creightons (LSE: CRL) as a potential buy for my portfolio. It’s a developer and manufacturer of toiletries and fragrances for its own brands and also private labels. It provides outsourced manufacturing for third-parties too.

The share price is 97.5p as I write, so only just in penny stock territory. In fact, as recently as September the share price was around 130p. I view the stock decline as general market weakness, and not about anything specific to the company’s performance.

Even though Creightons is a penny stock today, with a market value of only £68m, the company is showing signs of being a quality operator. For example, it’s able to generate double-digit returns on its capital. It has been able to increase its operating margin almost every year from 2012 when it was as low as 1.6%. In the company’s fiscal year 2021 (the 12 months to 31 March 2021) the operating margin had improved to 8.8%. These are key characteristics I look for before investing in a company.

The growth has also been impressive of late. Revenue grew 29% in Creighton’s most recent year, and profit increased further by 37%. Some of this growth was from sales of hand sanitiser due to the pandemic, so may be considered a one-off. This may mean that revenue growth slows, so it’s a risk to keep in mind.

One further risk to consider is the lack of analysts covering the stock as the company isn’t large enough to warrant professional research. Therefore, I have to be confident in my own forecasts before I invest. 

But on balance, I like the potential here. I’m considering this penny stock for my portfolio.

And one to avoid

I also came across AO World (LSE: AO) as a potential penny stock investment. It’s an electrical products retailer operating across Europe and offering a range of kitchen appliances and home electricals.

Revenue growth has been impressive in recent years, so there might be a good investment case here.

However, the company has only recently become a penny stock as the share price dipped to 95p at the end of November. The price was over 400p at the start of 2021, so something must have gone wrong.

Well, in the most recent half-year results to 30 September, the company said it made an operating loss of £11m. This was down from a profit of £16m in the same period one year ago. The company said it built up its cost base as it expected revenue growth to continue. Multiple issues now mean revenue will be flat or even potentially decline by 5% for the full year.

The company has really suffered due to supply chain constraints and cost inflation recently. I don’t expect these problems to ease for a little while longer. So, as it stands, I won’t be investing in AO World until I see some evidence that these issues are easing. If they do, I’ll revisit the investment case here.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Dan Appleby has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Number three written on white chat bubble on blue background
Investing Articles

3 UK shares I would buy and hold for the long term

Our writer believes these three UK shares have the market position and potential growth drivers to fuel long-term gains in…

Read more »

artificial intelligence investing algorithms
Investing Articles

Could AI power National Grid shares significantly higher in the years ahead?

Artificial intelligence is going to lead to a surge in power demand in the coming years. So what does this…

Read more »

Dividend Shares

2 buy-and-forget dividend stocks that could make me a pretty second income

Jon Smith talks through two dividend stocks from the property and consumer staples sectors with a strong track record of…

Read more »

Young Asian man drinking coffee at home and looking at his phone
Investing Articles

FTSE shares just keep on rising! Here are 2 of my favourite for passive income

Despite FTSE shares going on a rally, this Fool still thinks some look like bargains. Here are his favourites for…

Read more »

Passive income text with pin graph chart on business table
Investing Articles

£11,000 in savings? I’d try to turn that into a £23,256 annual passive income — here’s how

Investing a relatively small amount in high-yielding stocks and reinvesting the dividends paid can generate significant passive income over time.

Read more »

Silhouette of a bull standing on top of a landscape with the sun setting behind it
Investing Articles

Up 125% in 27 months, can this ‘old-fashioned’ FTSE 100 stock continue its good run?

Our writer considers the prospects for a FTSE 100 stock that’s operating in a market that’s been in existence for…

Read more »

Portrait of elderly man wearing white denim shirt and glasses looking up with hand on chin. Thoughtful senior entrepreneur, studio shot against grey background.
Investing Articles

Growth stocks and discounted English wine: a match made in heaven?

Normally when we think of growth stocks, we think of tech and AI, but this English vineyard represents a really…

Read more »

Investing Articles

I’ve found the most popular FTSE share. But should I buy?

Our writer’s been crunching some numbers to identify the FTSE share that tops the popularity charts. But should he follow…

Read more »